Category Archives: Search Engine Optimzation

What is Vertical Engine Marketing Anyway?

Exactly what is Vertical Engine Marketing? We’ve put our explanation into a short video below (with video being one of the best ways to communicate to Internet users).

One key fact to remember: consumers spend their time on niche, or VERTICAL, websites – where are your marketing messages being displayed?  On Google?

We would love to hear your feedback! Let us know your questions and comments.

You can also find more information on the VEM Global™ Website or from the VEM Global™ YouTube channel.

What Have you Been Googling Lately?

Quick! Stop what you are doing and think about it: what was the last thing you Googled? Now ask yourself this: when was the last time someone Googled you?

This morning I Googled “st. paul restaurants” because I am planning to meet a close friend for Happy Hour tonight. We considered dining at La Grolla Italian Restaurant where, to quote my friend, “the Ravioli di Granchio looks delish!” (but after viewing the menu and considering our tight budgets) we decided on a more casual venue called The Liffey Irish Pub.

In a matter of minutes, Google helped me make my evening plans quickly and effortlessly. This is second nature for my friends and me, who have been using Search Engines to help guide us into the scary world of adult decision-making for the past six years or so. “There are 3-4 billion searches per day for information on Search Engines in the U.S.,” of which I personally make around 7 or 8 every day! Have you Googled in the past 24 hours?

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