Category Archives: Vacation Rentals

Europe Accounts for 55% of Airbnb Revenues

EuropeAirbnb

Airbnb has been a poster child for the “shared economy” era of travel in which we find ourselves today.  The company made headlines for a variety of reasons over the summer, but not all of the press was positive in nature.  Legal proceedings in two of the country’s largest states (California and New York) put a bit of a damper on news that the startup reached a $10 billion valuation. Continue reading

HomeAway Expands Exposure on Expedia

ExpediaHomeaway

Travelers who are looking for vacation rental options across the globe are turning to HomeAway, and who could blame them?  The company just announced that it currently has more than 1 million vacation rentals listings across their various outlets (Homeaway.com, VRBO.com, etc.).  However, thanks to a new agreement with Expedia, it will be even easier for travelers to find HomeAway rentals online. Continue reading

HomeAway Reaches 1 Million Live Listings

Homeaway1Million

With recent news swirling around the Priceline Group’s announcement that it agreed to acquire OpenTable for $2.6 billion, the travel industry now turns its focus to vacation rental giant HomeAway and whether it might be the next big prize that a Priceline, Expedia or Google might scoop up.

Skift writers Jason Clampet and Dennis Schaal sat down with HomeAway’s CEO Brian Sharples to discuss this subject, and others surround the vacation rental giant including their place in the hospitality industry, potential strategic considerations, and the future of the vacation rental space.  Here are some of the key points highlighted in the interview. Continue reading

VRMA Trends: Q2 Rental Trends to Watch

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VRMA recently released its Q2 Vacation Rental Industry Trends for 2014, which focused on two new industry trends, as well as some nuances on trends already observed.

Consolidation
This was one of the new trends discussed in the quarterly review, but is certainly not a new concept in this segment of the hospitality industry.  HomeAway and TripAdvisor have been buying up smaller companies in the vacation rental space for years.  Their appetite for acquisitions is so insatiable that each company has its own page on Crunchbase dedicated to the topic. Continue reading

Survey Says: Top Vacation Rental Listing Sites

Listing Sites

As vacation rentals continue to grow as a vital segment of the travel and hospitality industries, it is important to gauge the feelings of rental owners and managers with regard to listing sites, that make it possible to showcase their properties to millions of travelers around the world.

In this vain, NeedMoreRentals.com carried out one of the largest independent surveys of holiday/vacation rental owners and managers relating to their use of popular listings sites.  The company surveyed 684 respondents in 47 countries.  Here are some of the finding from ‘Listings Sites – The Good, The Bad & The Ugly’.

Which listing sites are used by survey respondents?

  • A total of 102 listing sites were noted for marketing their properties.
  • The leading sites by overall numbers were HomeAway.com, VRBO, Airbnb, FlipKey, HolidayLettings, Booking.com, OwnersDirect, HomeAwayUK and House Trip.

On which sites do advertisers not complete listings and why?

  • The leading sites for incomplete listings are Airbnb, HomeAway, OnlyApartments, Booking.com, HouseTrip and Wimdu.
  • The main reasons for unfinished listings are that they are time-consuming, can be complicated, they are not free, they do not integrate with an owners calendar, and there is no help to list multiple properties.

What are the biggest concerns about listing sites?

  • The most common concerns owners and managers have with listing sites are spiraling cost, lack of enquiries, hidden guest details, payment not being received until after the guests’ arrival, and the listing process being too time-consuming.

To learn which listing sites provide the best level of customer service, produce the most leads, and which sites are not recommended for vacation rental owners and managers, click here.

TripAdvisor Acquires Vacation Home Rentals

TripAdvisorAcquires

TripAdvisor, one of the premier travel metasearch engines a traveler review directories, continued their growth within the vacation rental sector of the travel industry by recently acquiring Vacation Home Rentals, a Massachusetts-based vacation rentals website.

Vacation Home Rentals features more than 14,000 properties around the world. This brings the number of vacation rentals featured on TripAdvisor to 550,000 rental properties worldwide. Continue reading

RALBook Online Booking Continuing to Grow

New Online Booking Service

Are you getting the most out of your ResortsandLodges.com business listing?

Our vertical site allows travelers to view your unique business profile and compare your offerings to other properties in the area.  We strive to keep our search engine results page (SERP) placement high, driving potential travelers to our site through major search engines like Google, Yahoo and Bing!  Because travelers are a single click away from your own personalized website when they visit your business listing, this placement on these search engines is important.

However, we are not stopping there.

On January 31, Good Ol’ Days Family Resort in Brainerd, Minnesota, and Willow Point Resort in Buchanan Dam, Texas, became the first two properties to offer online availability and booking directly through the ResortsandLodges.com website.

Currently, we have four properties offering their availability on our website with Mill House Lodge (Flat Rock, NC) and Winter Clove Inn (Round Top, NY) joining the fold in the past week .  This brings our running total to four properties in four cities with 124 unique accommodations, a great start but still a long way from our goal.

Why Should You Be the Next Property to Join Us?

Online travel agencies (OTAs) have recently dominated the travel landscape, but in doing so have taken away some of the power the suppliers hold with high commission rates ranging from 15 to 25%.  They also have not found a way to make listing your unique vacation rentals cost effective.

Our business model does not revolve around nickel-and-diming travelers and property owners with high commissions and fees, which is why we are offering our online booking and availability at a 3-5% commission.

We want to showcase your unique lodges, cabins, cottages, vacation rentals and more on our website.  The vacation rental industry continues to grow with nearly $55 billion in annual revenue.  Despite this overwhelming number, the market penetration in this area of the travel landscape is somewhere around five percent.   Adding your vacation rentals to the ResortsandLodges.com database will increase your visibility thanks to our nearly 10 million annual travelers, and it will give you the opportunity to sell your availability at a lower commission price.

What Are Your Next Steps?

If you already have a business listing on ResortsandLodges.com, contacting your account manager is the next step to getting your availability online.  If you do not have a business listing with us at this time, head to our Marketing Center and get listed for as little as $20 per month!

Do not fall behind your competitors!  Make today the day you decide to upload your availability at ResortsandLodges.com!